Social Media Marketer and Creative Assistant

Social Media Marketer and Creative Assistant

Responsibilities and Qualifications 

• Run the Instagram accounts for all restaurants 
• Run the Instagram account posting once a week to once every two weeks.
• Work closely with the in-house recruiter on strategy planning

Strategic Plan Development:

• Develop a comprehensive strategic plan for social media marketing.
• Focus on strategy to build a loyal following and strategy to maintain and continuously build through brand storytelling.

Creative and Engaging Content Creation:

• Develop creative and consistent ways to engage the audience within our brands’ voices.
• Cultivate an eye for high-quality photography.
• Create original content.
• Gain experience in photography and video creation for social media platforms.
• Be open to learning new DSLR camera.

Algorithm and Trend Knowledge:

• Understand and demonstrate interest in continuing to learn algorithms and trends on Instagram and LinkedIn, as well as other social media platforms.
• Provide creative strategies to differentiate our brand and engage with the audience on Instagram.
• Identify ways to stand out and engage in the monotony of Instagram posting.
• Develop strategies to speak to our target audience and build an authentic and engaged online community.

Brand Identity and Messaging:

• Understand the significance of a brand and its voice and messaging.
• Generate unsolicited ideas to enhance our social media presence.
• Maintain a proactive approach and continuously seek ways to improve across all social media platforms.
• Develop compelling social media presentations.

Multitasking and Attention to Detail:

• Manage multiple tasks simultaneously without becoming overwhelmed.
• Provide weekly reports on the restaurant's app analytics.

Creative Assistant Skills:

• Familiarity with Adobe Indesign or willingness to learn.
• Basic proficiency in the program.
• Aligns with the aforementioned personality attributes.

Things for us to look at and need for the submittal email:

Links to their social media accounts

Portfolio showing previous accounts, pictures, content etc.