Performance Marketing Lead
KodeKloud
1 day ago
Full-time
Remote
India
Description
KodeKloud is a fast-growing EdTech SaaS company dedicated to transforming the way businesses and individuals upskill in DevOps, Cloud Computing, and AI through hands-on, real-world labs.
Trusted by over 1.5 million users worldwide and ranked #4 on the Straits Times’ list of fastest growing companies in 2024, KodeKloud champions a remote-first workforce, allowing team members to work from anywhere. We are passionate about creating a culture of learning, collaboration, and growth.
Role Overview
We’re hiring a Senior Performance Marketing Lead to own KodeKloud’s paid growth end to end, from strategy and budget allocation to P&L across Google, Meta, and experimental channels. This is a high-ownership role for someone who can architect paid from the ground up and hold the line on ROAS while scaling spend efficiently.
KodeKloud is a fast-growing EdTech SaaS company dedicated to transforming the way businesses and individuals upskill in DevOps, Cloud Computing, and AI through hands-on, real-world labs.
Trusted by over 1.5 million users worldwide and ranked #4 on the Straits Times’ list of fastest growing companies in 2024, KodeKloud champions a remote-first workforce, allowing team members to work from anywhere. We are passionate about creating a culture of learning, collaboration, and growth.
Role Overview
We’re hiring a Senior Performance Marketing Lead to own KodeKloud’s paid growth end to end, from strategy and budget allocation to P&L across Google, Meta, and experimental channels. This is a high-ownership role for someone who can architect paid from the ground up and hold the line on ROAS while scaling spend efficiently.
Requirements
- 6+ years in performance or paid marketing, with hands-on ownership of Google and Meta at scale, and ideally experience with experimental channels like Reddit and X.
- Proven track record of hitting and stabilizing ROAS and CAC targets while managing significant paid budgets with direct P&L accountability.
- Deep expertise in account architecture, audience segmentation, and full-funnel campaign design across awareness and conversion.
- Strong analytical skills across forecasting, attribution, budget pacing, and reporting to leadership.
- Comfort partnering with creative, content, and product teams to turn briefs into high-performing campaigns.
- Experience marketing to engineers, DevOps, Cloud, or AI practitioners, or to technical or SaaS audiences, is a strong plus.