PPC Specialist
Salon Bossalon Boss Marketing is a new and upcoming digital marketing agency for professionals and brands in the beauty industry.
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We run various lead generation and other advertising campaigns for salons, salon suites, beauty brands & beauty professionals.
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Responsibilities:<\/b>
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- Develop, implement, and manage PPC campaigns across various platforms such as Google Ads, Meta & Tiktok
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- Conduct keyword research and optimize campaign performance to drive maximum ROI
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- Monitor campaign budgets, performance, and KPIs to ensure targets are met
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- Perform A/B testing and analyze data to continuously improve campaign effectiveness
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- Collaborate with cross -functional teams to align PPC strategies with overall marketing objectives
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- Stay up -to -date with industry trends and best practices in PPC advertising
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- Provide regular reporting on campaign performance and make data -driven recommendations for optimization
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Requirements<\/h3>
Skills:<\/b>
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- Proficiency in Google Ads Manager, Meta Business Suite or other campaign management platforms
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- Strong understanding of performance marketing principles and strategies
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- Knowledge of media planning, research, and market analysis
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- Familiarity with media buying processes and negotiation tactics
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- Analytical mindset with the ability to interpret data and make data -driven decisions
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- Excellent communication skills to effectively collaborate with internal teams and external partners
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