Remote role for the German market.
Language requirements: German and Business English.
About Greenpark
Greenpark is a global, award-winning, performance-driven content leader and brand publishing agency. Our Purpose is to help brands create meaningful connections that impact people’s lives through performance-driven content for search and social. Our unique expertise in Omnichannel Search & Insights, Creative Content and Performance Tech are delivered to our clients via an ad agency and in-house model.
We do this for a global client portfolio including Unilever, Campari Group, AIA, Sanofi, Nestle, Lipton, Kimberley Clark, Straumann, Ricola, Globe Telecom, and more.
Our Values
As a company, we strive and act together in our ambition to make a positive impact for the people and brands we serve, we do everything with kindness and respect at the core. ‘We Strive’, ‘Acting Together’, ‘With Kindness’ are the values that guide us.
About the role
We’re seeking a skilled Medical Copywriter with a strong background in healthcare communications and a passion for transforming scientific content into engaging, promotional materials. This role supports the design team and collaborates closely with our client in the pharmaceutical industry.
You’ll play a key role in developing high-quality copy that aligns with brand objectives while adhering to medical, regulatory, legal, and compliance standards. The ideal candidate is adept at simplifying complex scientific concepts into clear, compelling content across both digital and traditional channels. Your work will help ensure consistency in key messaging while anchoring materials in accurate medical references.
Creativity, strategic thinking, and a solution-oriented mindset are essential.
What you’ll do
- Content Creation:
Develop and maintain copy for a wide range of commercial and omnichannel assets, including (but not limited to):
- Digital: banner ads, email campaigns, iDetail aids, websites, social media posts
- Print: patient guidelines, congress materials, brochures
- Referencing and Accuracy:
Lead the referencing process, ensuring all content is medically accurate and based on the latest literature and data.
- Scientific Translation:
Translate complex medical and scientific data into clear, concise, and audience-appropriate language for healthcare professionals, patients, and payers.
- Cross-Functional Collaboration:
Work collaboratively with internal teams—including design, strategy, brand, account management, production, and project management—to align messaging and creative output.
- Creative Campaign Involvement:
Participate in creative concept development, ideation, and occasional multimedia or motion-based campaign projects.
- Multi-Project Management:
Handle multiple projects simultaneously across various therapeutic areas, delivering high-quality content within tight deadlines.
- Regulatory Compliance:
Ensure all content aligns with relevant regulatory frameworks such as German AMG and HWG laws, EFPIA codes, and client-specific SOPs.
- Best Practice Adherence:
Follow internal best practices in communication, documentation, editorial standards, language use, content structure, and referencing methodology.
- Engagement and Training:
Actively participate in client meetings, internal briefings, training sessions, and workshops as needed per project scope.
- AI Tool Utilization:
Where applicable, use approved generative AI tools to assist with first-draft copywriting, content repurposing, and ideation—always under editorial control.
- Quality and Confidentiality:
Uphold strict standards for quality, confidentiality, and data security. Adhere to all relevant quality systems, policies, processes, and compliance training.
About you
- Experience: Minimum of 3 years’ experience, ideally within an in-house creative team or agency setting, working with pharmaceutical sector clients.
- Regulatory Knowledge: Awareness of relevant regulations, particularly the German Medicines Act (AMG – Arzneimittelgesetz).
- Education: A degree or master’s in a healthcare-related field (or equivalent qualification) is preferred.
- Therapeutic Expertise: Familiarity with (or an intermediate understanding of) therapy areas such as rare diseases, respiratory and immunology, cardiovascular, renal and metabolic, and oncology.
- Communication: Excellent verbal and written communication and presentation skills.
- Translation Ability: Capable of translating content from English to German when .
- Willingness to Learn: Open to deepening knowledge in the above therapeutic areas through collaboration with medical teams.
- Writing Skills: A strong passion and talent for writing, with conceptual thinking skills and a solid grasp of the digital communication landscape.
- SEO Expertise: Experience in SEO copywriting is a strong advantage, including keyword research and writing persuasive copy designed to drive traffic and encourage user engagement.
- Stakeholder Engagement: Passion for building relationships, networking, and engaging effectively with stakeholders.
- Scientific Awareness: Keeps up to date with technical and scientific advancements and can apply this knowledge to ongoing projects.
- Problem Solving: Skilled in identifying issues and implementing effective solutions.
- Detail-Oriented: Highly organized, deadline-driven, and able to multitask across various projects.
- Client Focus: Strong client-service mindset with a commitment to building long-term partnerships and motivating others to do the same.
- Project Management: Proven ability to deliver work on time and manage competing priorities efficiently.
- Corporate Experience:
Previous experience in a large, multinational, matrixed organization is a plus.
- Location: Ideally based within commuting distance of the client’s office in Hamburg. This is a hybrid role combining remote work with occasional on-site meetings.
- Language Skills: Native-level fluency in German (written and spoken) and strong business-level English communication skills.
- You
live & breathe Greenpark’s core values—championing openness, respect, innovation, and teamwork—so that every interaction, both internally and externally, reflects our commitment to our values.
At Greenpark, we believe the best ideas come from the widest range of perspectives. We welcome and celebrate every background, identity, and experience across our global workforce. By fostering a culture of respect, inclusivity, and collaboration, we’re committed to ensuring everyone’s voice is heard and everyone can thrive.
All applications shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status or any other protected characteristics.