Title: Copywriter
Job Description:
As a member of the creative team, the copywriter will write and edit content for a variety of projects, working closely with the account, video, social media, and design teams to brainstorm ideas, develop concepts and clearly articulate messaging. You are a highly skilled and imaginative copywriter, driven by deadlines and a strong team spirit. With a passion for storytelling, grammar, creative writing, and marketing copy, you possess a keen eye for detail and a solid understanding of how marketing copy effectively drives sales.
Responsibilities:
- Interpret & Execute Creative/Project Briefs
- Write original copy for a range of marketing and communications materials
- Interpret and execute creative/project briefs provided by clients or internal stakeholders, quickly understanding objectives, target audience, and key messaging opportunities.
- Execute copywriting tasks according to the requirements and guidelines specified in the briefs
- Develop Copy aligned with Brand Messaging & Goals
- Seamlessly adapt to the voice, style, and other characteristics of messaging based on the industry, brand, or target audience
- Raise the bar continually for writing fresh copy that connects with a desired audience and drives action
- Ensure consistency in messaging across various marketing channels and materials
- Have an understanding of SEO principles and use them to maximize copy’s reach when necessary
- Content Research
- Conduct thorough research to gather information and insights relevant to the project and understand the client’s true needs
- Stay updated on industry trends, best practices in copywriting and client-related industry trends and consistently apply in your daily work
- Use research findings to inform and enhance the quality and relevance of the copy produced
- Source images and other content as needed
- Proofreading & Editing
- Proofread and edit copy to ensure accuracy, clarity, and coherence
- Correct grammar, spelling, punctuation, and syntax errors as needed
- Review and refine copy to improve readability and effectiveness
- Revise copy based on internal and client feedback
- Inter-Departmental Collaboration
- Collaborate with other departments and creative directors/associate creative directors based on project briefs to develop effective copy.
- Communicate effectively with cross-departmental teams to ensure project deliverables and scope of work is understood and delivered on-time, within budget.
- Present copy concepts to internal teams and occasionally in client pitches as needed.
Skills & Qualifications:
- 4+ years of professional copywriting experience or equivalent portfolio of work. Agency experience is a plus.
- Bachelor's degree in marketing, English, journalism or related field preferred
- Exceptional writing, editing and research skills
- Well-rounded knowledge writing for various marketing channels including but not limited to websites, social media, digital ads, scriptwriting for commercials and radio, blogs, press releases, billboards, and mailers.
- Experience with SEO copywriting is a plus.
- Ability to work independently or with a team to meet deadlines
- Excellent organizational skills and multitasking ability
- Proofreading experience and familiarity with standard style guides
- Keen eye for detail and appreciation of great design
- Thrive in a fast-paced, collaborative environment with a high-volume workload and short turnaround times.
$25 Per Hour, Up to 35 hours per week.