SEO Specialist

This role is for one of the Weekday's clients

Salary range: Rs 240000 - Rs 480000 (ie INR 2.4 - 4.8 LPA)

Min Experience: 2 years

Location: Mumbai

JobType: full-time

We are looking for a results-oriented SEO Specialist to spearhead our social media, influencer, and brand marketing efforts. This position demands proficiency in managing digital campaigns, utilizing AI-driven marketing systems, and performance analytics to facilitate significant business growth.

Responsibilities:

• Craft and execute digital marketing strategies across various social media channels.
• Oversee influencer partnerships, user-generated content campaigns, and brand collaborations.
• Create and implement content schedules, creative briefs, and communication strategies for the brand.
• Enhance campaigns using SEO, online reputation management, and performance insights.
• Develop and maintain analytics dashboards to monitor KPIs, ROI, and the effectiveness of campaigns.
• Utilize AI-driven workflows and automation tools to optimize marketing processes.
• Work collaboratively with cross-departmental teams to ensure successful campaign outcomes.

Desired Profile:

• Bachelor's degree in Marketing, Engineering, or a related discipline.
• Certification or diploma in Digital Marketing, Branding, or Influencer Marketing.
• In-depth understanding of social media platforms including Instagram, LinkedIn, YouTube, and Facebook.
• Experience with AI tools and automation technologies such as Gen AI and ChatGPT.
• 4 to 6 years of expertise in digital marketing, social media strategy, or influencer management.
• Demonstrated success in executing campaigns, fostering partnerships, and driving brand growth.
• Experience in creating scalable content systems and establishing automation workflows.

Required Skills:

• Digital & Social Media Strategy.
• Influencer & Brand Marketing.
• SEO, PPC, and Content Optimization.
• Performance Analytics & Reporting.
• AI-enhanced Campaign Systems.
• Excellent communication and leadership abilities.

*** 6 Days Working.

Skills

SEO optimization

Keyword Research

Keyword

Performance Analytics

Digital Marketing