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SEO Executive

Ketto
1 day ago
On-site
Mumbai, India
We are looking for a passionate and results-driven SEO Expert with 1 – 3 years of hands-on experience in Off-Page SEO. The ideal candidate should have strong expertise in building high-quality backlinks, increasing website authority, driving organic growth, and executing effective off-page strategies.
You should have practical experience with Reddit marketing, Quora engagement, Blogger Outreach, WordPress, and brand mention campaigns, along with a deep understanding of Google's quality guidelines and white-hat SEO techniques.
Key Responsibilities
  • Develop and execute comprehensive Off-Page SEO strategies to improve organic rankings and domain authority.
  • Build high-quality, relevant backlinks through ethical (white-hat) link-building techniques.
  • Manage and execute Reddit submissions and community engagement while ensuring authentic participation and brand visibility.
  • Create and manage Quora submissions, answer relevant questions, and drive meaningful engagement.
  • Identify opportunities for brand mentions across blogs, forums, communities, and industry websites.
  • Execute Blogger Outreach campaigns to acquire quality backlinks and improve online visibility.
  • Publish and manage SEO-optimized content on WordPress websites.
  • Conduct competitor backlink analysis and identify new link-building opportunities.
  • Monitor backlink profiles, remove toxic links, and maintain backlink quality.
  • Collaborate with the content team to develop link-worthy content assets.
  • Track SEO performance using industry-standard tools and provide regular performance reports.
  • Stay updated with Google's algorithm updates and the latest SEO trends and best practices.
Required Skills & Qualifications
  • 1 – 3 years of proven experience in Off-Page SEO.
  • Strong understanding of Google's ranking factors and white-hat SEO practices.
  • Hands-on experience with:
    • High-quality backlink generation
    • Reddit marketing and engagement
    • Quora marketing and engagement
    • Blogger Outreach
    • Brand mention campaigns
    • WordPress CMS
    • Forum and community engagement
  • Knowledge of anchor text optimization and backlink quality evaluation.
  • Experience in competitor backlink analysis.
  • Strong research and outreach skills.
  • Excellent written communication skills.
  • Ability to work independently while managing multiple SEO campaigns.
Preferred Skills
  • Experience with local SEO citation building.
  • Knowledge of Digital PR and outreach campaigns.
  • Basic understanding of On-Page SEO and Technical SEO.
  • Familiarity with AI-assisted content research tools.
Tools & Platforms
Experience with one or more of the following is preferred:
  • Google Search Console
  • Google Analytics (GA4)
  • Ahrefs
  • SEMrush
  • Moz
  • Screaming Frog
  • WordPress
  • Google Sheets / Excel
Key Performance Indicators (KPIs)
  • Growth in quality backlinks
  • Increase in referring domains
  • Improvement in Domain Authority/Domain Rating
  • Growth in organic traffic
  • Increase in keyword rankings
  • Brand mentions across relevant websites
  • Successful outreach conversion rate
  • Referral traffic from acquired backlinks
What We Offer
  • Competitive salary
  • Health Cover
  • Opportunity to work on diverse SEO projects
  • Collaborative and growth-oriented work environment