- Develop and implement effective SEO strategies (On-page, Off-page, and Technical SEO).
- Manage a team of SEO executives and content writers.
- Perform regular keyword research, competitive analysis, and content optimization.
- Monitor, analyze, and report on SEO performance and KPIs using tools like Google Analytics, Search Console, SEMrush, Ahrefs, etc.
- Collaborate with content, design, and development teams to ensure SEO best practices are followed.
- Identify SEO issues, propose and implement solutions for website improvements.
- Stay updated with the latest SEO, search engine, and digital marketing trends.
- Lead SEO audits and share actionable insights with internal teams.
- Prepare monthly and quarterly SEO reports for management review.
- Drive link-building strategies and digital PR initiatives.
- Mentor and train junior team members to enhance their skills and performance.