Search Engine Optimization (SEO)

Company Overview

Perusal is a cutting-edge Applicant Tracking System (ATS) that revolutionizes the hiring process by focusing on comprehensive evaluations. Based in Indore, Perusal provides a streamlined platform that enhances the recruitment experience through better quality and effective interviews. As part of the Software Development industry, Perusal aims to make talent acquisition a significant factor in organizational success. Visit us at Perusal.

Job Overview

Perusal is seeking a fresher for the role of Search Engine Optimization (SEO) at our Indore headquarters. This full-time position is ideal for individuals with 0 to 1 year of experience interested in enhancing their SEO skills. The successful candidate will have the opportunity to work within a dynamic team that is dedicated to transforming the recruitment landscape through innovative solutions.

Qualifications and Skills

• Must have skills include keyword research, on-page optimization, and Google Analytics (Mandatory skill), as these are critical for enhancing search engine rankings and optimizing content.
• Proficiency in SEO auditing is required to identify and execute strategies that will improve site visibility and user experience.
• Understanding of search engine algorithms and ranking methods to drive effective SEO campaigns.
• Strong analytical skills to monitor and report on SEO metrics and conduct competitor analysis.
• Basic knowledge of HTML, CSS, and JavaScript development for SEO purposes.
• Excellent communication skills for collaborating with developers and marketing teams.
• Ability to work independently and manage time efficiently to meet project deadlines.
• Eagerness to continuously learn and adapt to new SEO trends and best practices.

Roles and Responsibilities

• Conduct thorough keyword research to guide content teams and enhance search rankings.
• Implement on-page optimization strategies to improve website visibility on search engines.
• Analyze Google Analytics data to track SEO performance and make informed adjustments.
• Perform regular SEO audits to identify opportunities for optimization and growth.
• Collaborate with web developers to ensure SEO best practices are implemented across websites.
• Keep up-to-date with the latest SEO trends, tools, and algorithms to stay ahead of the curve.
• Create and present analytics reports to management to illustrate the impact of SEO initiatives.
• Assist in the creation of SEO-friendly content that aligns with brand guidelines.