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PPC Manager

Adani
Full-time
On-site
Mumbai, Maharashtra, India
Responsibilities
  • Develop and manage PPC campaigns across multiple channels to drive traffic, leads, and conversions.
  • Conduct keyword research, ad copy creation, and landing page optimization to improve campaign performance.
  • Monitor and analyze campaign performance data to identify trends and insights, and optimize campaign strategy accordingly.
  • Collaborate with internal teams to align PPC strategy with overall digital marketing objectives.
  • Stay up-to-date with industry trends and best practices to ensure maximum campaign effectiveness.
  • Provide regular reporting and analysis of campaign performance to stakeholders.
  • Manage PPC budget allocation and optimize spending to achieve target KPIs.


Qualifications
  • Bachelor's degree in Marketing, Advertising, Business, or related field.
  • Master's degree or additional certifications in Digital Marketing is a plus.


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