PPC Executive
IDHLWe’re IDHL.
With over 20 years’ experience under our belt, we’d say we know a thing or two about all things digital.
Our portfolio of services span performance marketing, website development, eCommerce, and data intelligence. But we’re more than just a digital agency; we're our client's key partner in growth.
Joining our performance division, you’ll be part of a team of SEO experts and paid media trailblazers. Working across outreach, technical SEO, digital PR, social media and more – there’s not a part of performance marketing we don’t deliver.
Our superpower is helping ambitious brands accelerate their growth in the digital economy, and we work with some pretty cool clients like Cruise.co.uk, tombola, and Hammonds.
But what’s in it for you?
Aside from working with some of the best in the business (there are nearly 400 of us across IDHL), we offer a variety of benefits all aimed at making your life that little bit sweeter:
- Performance-based bonus schemes
- 26 days holiday plus bank holidays and a birthday lie-in
- Two additional days for wellbeing and a volunteering day
- Additional annual leave purchase scheme or trade leave you don’t use for extra salary
- Hybrid working (a mix of office and home-based for many of our roles)
- Flexible working scheme
- Financial support from Salary Finance and Bippit
- Company pension scheme and health care cash plan
- Private health care dependent on length of service
- Clear training and progression programme
- Free mortgage advice from experts
- Regular company events and awards
- Employee perks portal
- Plus many more, visit our careers page for more details
Invested in your growth.
Personal and professional development are core to life at IDHL. Harnessing potential, we’ll endeavour to support your career aspirations with our training programmes and personalised development plans.
Inclusivity matters to us.
We want our workplace to reflect the diversity of the world we live in. At IDHL, we foster an inclusive environment where every team member feels heard, supported, and valued. We aim to attract, develop, and retain the very best people irrespective of background, beliefs, or personal characteristics.
About You
About The Role
Your role as PPC Executive:
As a PPC Executive you will be working within our Paid Media team building, implementing and tracking paid search and display campaigns for a range of websites across a varied client portfolio with a view to generating targeted traffic and increasing conversions.
Working closely with account managers, PPC Executives are expected to deliver insight to our clients on account performance, as well as demonstrating a sound understanding of client KPIs. A keen eye for detail is critical, along with a passion for the industry and team-work.
- Responsible for producing weekly/monthly reports with detailed commentary, insights and actions.
- Work alongside Account Managers and peers to drive performance and growth for clients.
- Build search, display, video, shopping and PMax campaigns.
- Optimise campaigns across multiple platforms, including Google Ads and Microsoft Ads.
- Undertake keyword research analysis
- Budget management
- Ad Copy writing and testing
- Completing regular Search Query reporting
Essential
- You will be organised, determined and persistent
- As well having excellent written and verbal communication skills you will have a strong customer service ethos and ability to build lasting relationships.
- Meticulous attention to detail
- Strong knowledge of Excel
- An ability to consistently manage time appropriately and prioritise workload to ensure deadlines are consistently met
- Knowledge of the Google and Microsoft Ads interfaces
- Knowledge of how measurement and tracking works
- Knowledge of common metrics within paid media e.g. relationship between metrics, understanding definitions, calculations and the impact of these
- Knowledge of Google Analytics
- Comfortable in supporting peers and knowledge sharing
- Knowledge of digital marketing strategy
Essential
- Previous experience within a paid media environment and be eager to build on this and develop within our company
- Basic to intermediate knowledge of the search engine marketing industry
- Demonstrable experience in a PPC role gained from a search agency or in-house position
- Some knowledge of Internet and web development technologies HTML, XHTML, CSS
- Completion of the core Google Ads certificates
Meet monthly targets
- Reports are completed and issued by the deadline
- Maintain productivity at 75%
Support your peers and the team
- Collaborate closely with TAMs to ensure accurate and timely client reports jointly meeting reporting deadlines
- Demonstrate proactive support to TAMs by assisting in technical tasks and providing necessary guidance for your professional development
This is a hybrid role split between home and office working, ensuring you work from your contracted office on the relevant allocated day (Harrogate Tuesday, Manchester Wednesday, Leeds Thursday).