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Marketing Intern - prAna

Columbia Sportswear
Full-time
On-site
Carlsbad, California, United States
$27.23 - $38 USD yearly

PROGRAM SUMMARY   

At Columbia Sportswear, we offer college students an opportunity to join our team and help solve real business problems during our 10‑week summer internship at our Headquarters in Carlsbad, California. Interns gain hands‑on experience within their assigned department while building partnerships with teams and fellow interns.

  

Location: prAna Headquarters in Carlsbad, CA  
Duration: ~10 weeks
Start Date: June 2026
Application Deadline: Friday, March 13th
Pay Rate: 24.00/hour

   

ABOUT THE POSITION   

prAna is more than apparel—it’s an invitation to live the experience. Every piece we create is a balance of style and functionality, crafted with care for both people and planet. We hold ourselves to the highest standards of transparency and accountability, so you can feel confident in what you wear and why you wear it. Because for us, movement is more than motion. It’s how we connect, explore, and keep becoming—breath by breath, stride by stride.

The Marketing Intern will support key initiatives across the Marketing department, gaining hands-on experience in brand marketing, digital marketing, and campaign execution. This role is designed to provide meaningful project work, professional development, and exposure to cross-functional partners. The intern will complete a capstone project to be presented at the end of the program. 

 

 

HOW YOU’LL MAKE A DIFFERENCE  

  • Support the execution of marketing campaigns and seasonal initiatives 

  • Gather, organize, and analyze market research and consumer insights 

  • Collaborate with cross‑functional teams, including Creative, eComm, and Social 

  • Contribute ideas and assist in developing content for prAna social channels 

  • Participate in weekly team meetings, brainstorming sessions, and project updates 

  • Assist with assembling PR seeding boxes for product launches 

  • Support administrative needs such as asset organization, calendar updates, sample coordination, and event support 

  • Complete an intern project that advances team goals and present your work at the end of the program 

  

 

YOU ARE   

  • A collaborative team player who enjoys working across departments 

  • Creative, curious, and enthusiastic about sharing new ideas 

  • Organized and detail‑oriented, with the ability to manage multiple tasks 

  • Comfortable taking on new challenges and learning through hands‑on experience 

  • Confident participating in meetings, brainstorming sessions, and group discussions 

  

 

YOU HAVE 

  • A strong interest in marketing, brand storytelling, or social media 

  • The ability to organize and synthesize information, including market research and consumer insights 

  • Clear communication skills for partnering with diverse teams 

  • A foundational understanding of social platforms and content trends 

  • Strong organizational skills to support asset management, calendars, samples, and event coordination 

  • The ability to lead a project from start to final presentation 

  

 

ELIGIBILITY REQUIREMENTS  

  • Current student with one of the following academic standings: Rising Senior, Senior, Graduate/ MBA student 
  • Degree relevant to the internship applying for
  • Must be able to participate in 10-week program for either date option provided
  • Must be able to work onsite at our HQ or DC locations hired at for the duration of the internship

NON-LOCAL CANDIDATE CONSIDERATIONS

  • Relocation assistance & housing is NOT provided- these costs and arrangements would be the responsibility of the intern for the entirety of the program

Please Note: The wage range automatically displayed by the system may not reflect the accurate compensation for this role. The correct compensation details will be reviewed and discussed during the recruiter phone screen.

#LI-CS1

#LI-Hybrid

#prAna

This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company. 

Columbia Sportswear Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Columbia Sportswear is committed to working with and providing reasonable accommodation for individuals with disabilities. https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12.pdf. If you need reasonable accommodation because of a disability for any part of the employment process, please notify your recruiter.

Hiring Range: $27.23 - $38.20

*Pay decisions are determined by multiple factors, including what the market is paying, a candidate’s capabilities and skills, years of experience ,and internal equity

At Columbia Sportswear Company, we’re proud to interns benefits that can protect your family’s financial future and help you save money through our 401k plan plus a generous company match. Employees must be age 18 and have worked the required amount of hours to qualify. We also offer generous employee discounts.

If you need an accommodation/adjustment to successfully complete and submit your application, please reach out to AskHR@columbia.com with the Subject: Applicant Assistance Requested.