Digital Marketing Intern

Job Description:

Job Overview

The digital marketing intern is responsible for managing all digital marketing campaigns on a daily basis. In addition to creating and executing digital marketing initiatives, this also entails managing the digital marketing strategy.

Responsibilities and Duties

• Monitor web analytics to track website traffic and conversions
• Develop and implement the business's digital marketing strategy.
• Design and carry out all digital marketing initiatives.
• Track, evaluate, and report on campaign performance to ensure success.
• Manage SEO strategy by optimizing content for search engines and putting in place a content generation plan to maintain high ranks.
• Manage all parts of paid media advertising, such as ad copy writing, landing page design, targeting, bidding, etc.
• Manage email marketing initiatives, including copy writing, design, list building/management/segmentation, automation, and web analytics to analyze website traffic and conversions.
• Create a social media plan that includes both organic and paid social media posts.