Digital Marketer

About the Opportunity

We operate at the forefront of the digital marketing and advertising sector, delivering end-to-end online strategies that drive brand awareness, customer acquisition, and revenue growth. Our team crafts data-driven campaigns across SEO, SEM, social media, email, and content marketing to maximize ROI for clients in diverse industries.

Role & Responsibilities

• Plan, execute, and optimize multi-channel digital marketing campaigns (SEO, SEM/PPC, social media, email) to meet lead-generation and revenue targets.
• Manage and monitor Google Ads and social ad accounts, adjusting bids, budgets, and creative assets to maximize performance.
• Conduct keyword research, competitor analysis, and on-page/off-page SEO tactics to improve organic search rankings.
• Create, schedule, and analyze social media content across platforms (Facebook, Instagram, LinkedIn) to drive engagement and brand loyalty.
• Track, measure, and report campaign performance using Google Analytics and other analytics tools; derive actionable insights for continuous improvement.
• Collaborate with design and content teams to develop compelling creatives, landing pages, and email templates aligned with campaign goals.

Skills & Qualifications

Must-Have

• 2+ years of hands-on experience in digital marketing roles, ideally within an agency or in-house team.
• Proficiency with SEO tools (SEMrush, Ahrefs) and Google Ads platform for PPC campaign management.
• Strong understanding of social media advertising mechanics and best practices.
• Proven analytical skills with advanced use of Google Analytics (GA4) and performance reporting.
• Excellent written and verbal communication, with the ability to craft persuasive copy.
• Ability to manage multiple projects concurrently and meet tight deadlines.

Preferred

• Experience with email marketing platforms (Mailchimp, HubSpot) and marketing automation workflows.
• Familiarity with CRM systems (Salesforce, Zoho) and lead-nurturing strategies.
• Basic HTML/CSS knowledge for landing page tweaks and A/B testing.
• Graphic design skills using Canva or Adobe Photoshop for ad creatives.
• Basic video editing capabilities for social media content.
• Certifications in Google Ads, Google Analytics, or Facebook Blueprint.

Benefits & Culture Highlights

• Competitive salary with performance-based bonuses and incentives.
• On-site collaborative environment fostering innovation and professional growth.
• Access to ongoing training, workshops, and industry conferences.