This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Copywriter - DTC Brands (US Market) based in Canada.
This is an opportunity for a creative and commercially minded copywriter to shape how consumer brands connect with customers across the US market. You will create persuasive messaging across paid advertising, email, websites, landing pages, creator content, and retail campaigns. Working closely with Creative Strategy, Growth, and Design teams, you will turn customer insights and product benefits into compelling stories that drive engagement and conversion. The role offers broad creative ownership, from developing campaign concepts and hooks to refining messaging based on performance data. You will work in a fast-paced, high-growth, fully remote environment where strong ideas, experimentation, and initiative are highly valued. This role is ideal for a self-directed writer who combines excellent storytelling with a strong understanding of consumer psychology and direct-to-consumer marketing.
Accountabilities
- Write clear, compelling, and conversion-focused copy across paid advertising, email, websites, landing pages, retail, and promotional campaigns.
- Develop high-impact headlines, hooks, scripts, product messaging, and campaign concepts designed to capture attention and drive customer action.
- Partner closely with Creative Strategy, Design, and Growth teams to translate creative concepts and marketing strategies into effective customer-facing content.
- Support product launches, promotional campaigns, and retail initiatives with messaging tailored to different audiences and customer touchpoints.
- Use customer insights, performance data, feedback, and creative learnings to continuously refine and improve copy.
- Help ensure brand messaging remains consistent, engaging, persuasive, and relevant across channels.
- Manage multiple copywriting projects and deadlines while maintaining a high standard of quality and attention to detail.
Requirements
- 3+ years of professional copywriting experience in DTC, eCommerce, consumer brands, advertising agencies, or similar environments.
- Exceptional writing, editing, storytelling, and verbal communication skills.
- Demonstrated experience creating copy across multiple formats, including advertising, email, web, landing pages, and video scripts.
- Strong understanding of consumer psychology, persuasive communication, direct-response marketing, and conversion-focused messaging.
- A portfolio demonstrating high-quality copywriting and the ability to adapt tone and messaging across different formats and audiences.
- Strong organizational and project management skills, with the ability to manage multiple priorities in a fast-moving environment.
- Excellent collaboration skills and the ability to work effectively with creative, strategy, design, and growth stakeholders.
- Ability to work independently in a remote environment, take ownership of projects, and proactively move work forward.
- Comfortable receiving and incorporating feedback while continuously looking for ways to improve creative output.
- Self-motivated, adaptable, and energized by working within high-growth teams focused on measurable results.
Benefits
- Competitive compensation: Salary paid in US dollars.
- Fully remote: Work remotely from Canada with the flexibility of a distributed work environment.
- Performance incentives: Potential for additional bonuses tied to successful, high-performing advertising creative.
- Creative ownership: Opportunity to contribute to campaigns and messaging across multiple customer touchpoints and channels.
- Cross-functional collaboration: Work closely with Creative Strategy, Growth, and Design professionals in a collaborative environment.
- Growth environment: Opportunity to develop your copywriting expertise while working with fast-growing DTC and consumer brands.