The Copywriter will collaborate with designers, art directors, the photo studio, other copywriters, and business partners to help creatively fulfill cross-channel deliverables.Β This position will provide an elevated voice and ensure the continued evolution of the Vollrath brands through words, creativity, and bold thinking.
Essential Duties and Responsibilities:Β
- Develop fresh content that engages and delights customers; write inspiring and sophisticated copy while retaining the brand essence.
- Follow and champion brand voice guidelines across multiple owned channels.
- Craft 360-degree campaigns with a strategic POV.
- Flex across various print and digital projects (emails, print collateral, social media, paid digital, video storyboards, scripts, OOH and more).
- Stay up to date on best practices; understand the nuances of paid & organic platforms.
- Collaborate with other team members with a positive and encouraging energy.
- Manage multiple projects and deadlines with grace.
- Present clearly, take feedback gracefully, move forward.
- Approach creative with a poetic spirit and a lively, journalistic mindset.
- Attend events, interact with guests, and conduct interviews in an approachable and professional manner.
- Other duties as assigned.
Experience/Education
- 2+ years of experience in advertising or an idea-led in-house agency.
- Bachelorβs Degree in relevant field preferred.
- Foodservice and/or Consumer Packaged goods experience is a plus.
- A portfolio which demonstrates creative abilities, innovative thinking, craftsmanship, cultural awareness, and voice.
- Solution-oriented, nimble problem solver, kind collaborator.
- Understands the importance of details.
- Clear and confident presenter, active listener.