Job Description: Copywriter/Content Writer
Company: Fashion TV India Pvt Ltd
Location: Santacruz (West), Mumbai
Experience: 2 - 6 Years
Job Type: Full Time
About Us:
Fashion TV is a global leader with over 2 billion viewers across 190+ countries, operating for over 23 years. We are a media powerhouse in luxury fashion and lifestyle, having executed over 150 successful ventures while constantly innovating.
Responsibilities:
- Develop compelling, creative, and engaging content for digital platforms, including websites, blogs, social media, email campaigns, and advertisements.
- Write clear, persuasive, and on-brand copy for marketing materials, press releases, product descriptions, and promotional campaigns.
- Collaborate with designers, social media managers, and marketing teams to create content that aligns with brand messaging.
- Research industry trends, competitor content, and audience preferences to craft impactful messaging.
- Optimize content for SEO, ensuring high-ranking performance on search engines.
- Edit, proofread, and refine content to maintain high-quality standards.
- Adapt tone and style to suit different platforms and target audiences.
- Work on scripts for video content, brand storytelling, and influencer collaborations.
- Manage and update content calendars to ensure timely content delivery.
- Stay updated with industry trends, content marketing strategies, and digital storytelling techniques.
Requirements:
- Proven experience as a Copywriter, Content Writer, or similar role in a marketing/digital agency.
- Exceptional writing, editing, and proofreading skills with a strong grasp of grammar and style.
- Ability to craft engaging and persuasive content for various digital and print platforms.
- Experience with SEO-driven content writing and keyword research.
- Knowledge of social media trends, content formats, and audience engagement strategies.
- Familiarity with content management systems (CMS) like WordPress is a plus.
- Strong creativity, attention to detail, and ability to meet deadlines.
- Ability to work in a fast-paced environment and manage multiple content projects simultaneously.
How to Apply:
Send your resume and a cover letter to 7208934896 / rahul.p@ftv.ind.in with the subject line: "Copywriter/Content Writer Application".