As our Campaign Copywriter, you’ll help shape the voice of trust. We're looking for a curious and concept-driven Campaign Copywriter to join our in-house Studio team. This is an exciting opportunity to bring Trustpilot’s brand to life through bold, thoughtful storytelling that connects with a global audience. You’ll work across campaigns, channels, and teams — partnering with designers, marketers, and strategists to craft messaging that’s consistent, compelling, and true to who we are. As we evolve and scale our brand, your words will help define how we show up in the world. If you love shaping ideas, collaborating cross-functionally, and crafting content that inspires action, we’d love to meet you.
What you’ll be doing
You’ll own and deliver creative copy that supports campaigns and brand storytelling across the business.
- Own and deliver creative copy that supports campaigns and brand storytelling across the business.
- Craft high-quality, engaging copy for campaigns, our web platforms, ads, social, emails, and more.
- Script compelling narratives and hooks for short-form video content.
- Develop messaging grounded in customer insights, pain points, and emotional motivators to resonate with key audience segments.
- Write, test, and iterate on copy variations (hook, body, CTA) to support experimentation at scale.
- Partner with designers, marketers, and strategists to develop standout creative ideas and optimize for performance.
- Analyze campaign performance data and use insights to continuously refine messaging across channels.
- Contribute to evolving our tone of voice and messaging guidelines.
- Build and maintain a library of high-performing copy assets and best practices.
- Stay current on trends in content, marketing, and audience behavior to keep ideas fresh.
- Help build a strong creative culture within the team and beyond.
Who you are
- 5+ years of copywriting experience in an agency or in-house team (bonus for B2B/B2C crossover)
- A strong portfolio that shows your range — from big ideas to crisp execution across formats
- Skilled at translating complex ideas into clear, engaging copy
- Strong understanding of branding, marketing, and audience needs
- Collaborative by nature, with great communication and stakeholder management skills
- Passionate about inclusive, culturally aware storytelling
- Organised, proactive, and comfortable juggling multiple projects in a fast-paced setting
What’s in it for you:
- A range of flexible working options to dedicate time to what matters to you
- Competitive compensation package + bonus
- 25 days holiday per year, increasing to 28 days after 2 years of employment
- Two (paid) volunteering days a year to spend your time giving back to the causes that matter to you and your community
- Rich learning and development opportunities are supported through the Trustpilot Academy, LinkedIn Learning, and Blinkist
- Pension and life insurance
- Health cash plan, online GP, 24/7, Employee Assistance Plan
- Full access to Headspace, a popular mindfulness app to promote positive mental health
- Paid parental leave
- Season ticket loan and a cycle-to-work scheme
- Central office location complete with table tennis, a gaming corner, coffee bars and all the snacks and refreshments you can ask for
- Regular opportunities to connect and get to know your fellow Trusties, including company-wide celebrations and events, ERG activities, and team socials.
- Access to over 4,000 deals and discounts on things like travel, electronics, fashion, fitness, cinema discounts, and more.
- Independent financial advice and free standard professional mortgage broker advice
- Talent acceleration programs: Fast-track your career with our tailored development programs designed to support growth at whatever stage of your career
Still not sure?
We want to be a part of creating a more diverse, equitable, and inclusive world of work for all. We’re excited to hear about your experiences along with how you will contribute to our working culture. Even if you don’t feel you meet all the requirements, we'd still really like to hear from you!