Advertising Copywriter

Advertising Copywriter / Master of Words
 
What fuels your creative mind and spirit?
Are you looking for a place that allows you to share big ideas and see them move into production and completion? Do you love creating concepts that elevate a brand and connects with its audience in unique ways? Are you driven to be part of great story telling across all digital and social platforms? Do you enjoy being surrounded by ranchers, farmers, retailors and teams who love sharing great ways to enjoy the best tasting beef in the world? If you are a copywriter, and if any of your answers are yes to the above, then perhaps this is a place where you can let your imagination run wild.

A quick take on the job summary
Our Advertising Copywriter is responsible for concepting and crafting persuasive and engaging copy that drives action and resonates with target audiences across various digital, advertising and marketing channels. They work collaboratively with creative teams and internal clients to translate brand messaging into impactful content, playing a crucial role in the success of advertising campaigns. (Be prepared to work smart, have fun and be part of a community of very talented people in all disciplines. Oh yes and partake in some very tasty dishes along the way.)

Essential Functions:
(Note: All coffee, tea, soda and snacks are provided)

• Create compelling and original concepts and copy for online and print advertisements, email campaigns, websites, social media posts, blog posts, and product launches.
• Translate marketing briefs into impactful messaging across customer touchpoints.
• Refine and maintain brand voice and tone across formats and audiences, ensuring consistency in all written deliverables.
• Partner with designers, art directors, and strategists to concept and execute campaigns.
• Edit, proofread, deliverables before final production, ensuring accuracy and quality.
• Contribute to brainstorms and messaging workshops to develop innovative campaign ideas.
• Research and understand client needs, target audiences, and industry trends to create relevant and effective copy.
• Create copy concepts and final deliverables to share with internal research teams for testing and learning.

Knowledge, Skills, Abilities:
(Talented pickleball player skills are a plus, but not required)

• Excellent writing, editing, and proofreading skills, with a keen eye for detail.
• Ability to adapt writing style and tone to suit various brands, audiences, and all platforms.
• Strong conceptual thinking and creative problem-solving abilities.
• Ability to work independently and collaboratively to help elevate the thinking and building on all forms of communication.
• Strong communication and presentation skills.
• Familiarity with marketing and advertising principles.
• Proficiency in relevant software and tools (e.g., Google Docs, project management software).
• Ability and willingness to support additional writing needs for additional teams such as PR, Training, Speech Writing, etc.
  

Education and Experience:

• Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.
• Proven experience as a copywriter, preferably in an advertising agency setting.
• Must provide a portfolio link of writing samples in different forms of digital, print, broadcast, spoken word, long form and short form examples would be appreciated.
  

Location: This in-office position is location in Wooster, Ohio.

Still excited? Here’s what we can offer you.

In addition to enjoying great-tasting beef, we provide employees 10 vacation days and 10 personal days in the first year of employment. Employees also enjoy nine paid holidays and time off to volunteer in the community. We pay 90% of full-time employee health insurance. We also provide dental and vision coverage and an extensive wellness program. 401(k) retirement program available. We are an Equal Opportunity Employer.

More about Certified Angus Beef

The best-tasting beef starts on sustainable farms and ranches, and our role is to help market that beef to global food distributors and grocery stores, so chefs and home cooks can serve their best meals. While doing that, we stay true to our farm beginnings with staff meals around the table, open-door conversations and neighborly friendships inside our Wooster, Ohio, home and beyond. We challenge each other and push the limits of beef innovation to help our customers thrive, yet fun and celebrations are always cherished. For more than 45 years, we’ve held these traditions close and they’ve helped make us a certified Great Place to Work®.

We know how to fuel your creative mind and spirit.
We are searching for a creative copywriter who is up for the challenge to be part of an exciting and growing team of creative minds and hearts.

If you feel you are up for the challenge, share your portfolio and let us know why you are interested in working and growing with Certified Angus Beef.