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Senior PPC Manager

Wowcher
Full-time
On-site
London, United Kingdom

๐Ÿš€ Join the Wowcher Team - We're Hiring a Senior PPC Manager! ๐Ÿš€

Location: London (Embrace the office vibes - 3-4 days a week!)

Are you a ready to dive into the world of WOW? Established in 2011, Wowcher is the ultimate destination for unbeatable deals and unforgettable experiences in the UK.

Weโ€™ve helped thousands of people learn dog grooming, steam clean their front rooms, obtain the latest gadgets, whiten their teeth, decorate their houses, eat more healthily and even be more experimental in the bedroomโ€ฆ! On top of this weโ€™ve also partnered with some of the UKโ€™s leading brands including Graze, Build-a-Bear Workshop, Odeon, Fitness First, Diet Chef, Very.co.uk, PrettyLittleThing, Random House, EasyJet and Ocado... to name just a few!

Weโ€™re entrepreneurs at heart and love to spot a great deal! If youโ€™re interested in being able to have a major impact on a successful, fast growing company from day 1, then read on!

Your Quests Include:

This role is for a senior search marketing manager across both Wowcher & LivingSocial. This role will require the successful candidate to work alongside the Head of Marketing to develop long and short-term strategies for our non-branded search and shopping campaigns. The focus will be on driving new subscriber acquisition and growing existing customer engagement. All decisions will be data driven and in line with CPR, Customer LTV and ROI KPIs.

A successful candidate will:

  • Have 2 โ€“ 3 yearsโ€™ experience in search marketing.
  • Have hands on experience with designing and executing paid search and shopping campaigns which are in line with business objectives.
  • Leverage data to understand the new and existing customer journey within search marketing, identify areas of opportunity, and execute projects to drive growth and engagement of Wowcher customers
  • Be motivated, enthusiastic and keen to progress within an e-commerce marketing team
  • Have an independent, structured and precise work ethic
  • Willing and able to independently think, investigate and drill into data, spotting and highlighting important trends, and be highly accurate
  • Have excellent numerical and analytical competency
  • Excellent communication skills and ability to understand commercial implications of data
  • Ability to draw the meaning out of data, tables and charts you analyse
  • You will be required to present data and insight to the most senior figures in the company.
  • Excellent understanding of different attribution models and how they impact and help formulate different marketing strategies.
  • Previous experience with subscriber cohort analysis and have a good understanding of how their engagement changes through time & impact wider business performance.

Skills Required

  • 2+ years of Excel modelling experience
  • 2+ years of experience managing a project and/or team
  • Experience with SQL, Adobe Omniture and Python beneficial but not mandatory
  • Extensive knowledge of Google Ads and Bing
  • Experience in marketing, advertising or growth
  • Ability to process and analyse data sets, and interpret them to make business decisions
  • Communication skills, influencing skills, and ability to manage a project or product.

Why Wowcher is your Next Stop:

Our office is like no other - it's a hub of fun and creativity!

๐ŸŒˆ Flexible working - blend office and home for your ideal work-life mix

๐ŸŒž 25 days of holiday + 8 bank holidays (plus the option to nab 5 extra days)

๐Ÿ Free fruit to fuel your day

๐Ÿฅ Weekly breakfast feasts every Thursday - Rise and shine! Why not grab a coffee and a pastry to start your morning.

๐ŸŒฟ Wellness Wednesdays (hello, free massages!)

๐Ÿน Thirsty Thursday! drinks and snack trolley - kick back and relax with a cold beer or prosecco

๐ŸŽฎ Games area for some friendly competition

๐ŸŽ Benefits platform Perkbox so you can get discount and rewards across the UK!

๐ŸŽ‰ Monthly social events โ€“ All Bar Wowcher! get to know your awesome colleagues

๐ŸŽŠ Legendary all-company parties twice a year - don't miss out!

๐Ÿšฒ Cycle Scheme and Season Ticket Loan to get you moving

๐Ÿ’ฐ Auto-enrolment pension scheme. Whilst itโ€™s great to live in the here and now, we have to make sure weโ€™re preparing for the future, with up to 10% employer contribution.

๐Ÿค Enhanced Employee Assistance Provider for confidential support and advice

๐Ÿ•ถ๏ธ Eye Care Vouchers โ€“ weโ€™ve got you covered!

๐Ÿ’ธ Store discounts across the Wowcher website (including travel deals!)

๐Ÿ‘• Smart-casual dress code every day!!