PPC Executive / male - HPS-954 - HPS/2024/117 - HPS/2024/277

JOB DESCRIPTION:

Roles and Responsibilities

• Plan, optimize, implement, and manage paid search campaigns for a variety of clients.
• Ensure PPC campaigns are up and optimized according to brief and best practice guidelines.
• Develop near and long-time paid search strategies and campaigns for clients.
• Manage medium to large-sized PPC budgets.
• Work with the content team to ensure landing pages are effectively optimized for all PPC campaigns to ensure maximum ROI and conversion is possible.
• Perform keyword research and manage all bid management for your clients.
• Work with the PPC Manager to ensure all paid search activity falls in line with the larger search marketing and digital marketing strategy.