In this role, you will be responsible for developing and managing successful online advertising campaigns across multiple platforms, including:
- Google Ads: You'll be a whiz at keyword research, crafting compelling ad copy, and optimizing campaigns for maximum return on investment (ROI).
- PPC (Pay-Per-Click): You'll have a deep understanding of PPC bidding strategies and campaign structures to ensure we reach the right audience at the right time.
- Facebook Ads: You'll leverage Facebook's powerful targeting capabilities to create engaging ad campaigns that convert website visitors into leads and customers.
To be successful, you'll need:
- Proven experience: A minimum of [X years] experience in managing online advertising campaigns, including Google Ads and/or Facebook Ads.
- Campaign expertise: A strong understanding of campaign structures, keyword research, ad copywriting, landing page optimization, and conversion tracking.
- Analytical mind: The ability to analyze campaign data, identify trends, and make data-driven decisions to optimize performance.
- Excellent communication: The ability to communicate effectively with internal and external stakeholders, including clients (if applicable).
- Stay up-to-date: A passion for staying current with the latest digital advertising trends and platform updates.