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Digital Marketing Intern

Leap
Internship
On-site
Bengaluru, Karnataka, India

About us

We are building this and this and this
In short, we are building the platform to drive global careers for millennials from emerging economies We work at the exciting intersection of the 2 hottest trends around - edtech & fintech! And we love that we succeed as a business while powering the dreams of talented students!

Founder Profile

Arnav Kumar is a graduate of IIT Kharagpur. Leap is his second company and he has raised more than $30M in capital for his startups. In his last role, he was a VC investor with SAIF Partners (Now Elevation Capital), which is an early investor in paytm, meesho, urban company, unacademy and many other unicorns. He thinks and tweets about Product, Business Models and Company Building, here

Vaibhav Singh is a graduate of IIT Kharagpur. He spent his first 6 years at DeutscheBank, across Singapore & Sydney to manage a $3Bn flow book. He has built 2 fintech startups before, as a founding member of CapitalFloat and Incred, both pioneering businesses valued >$500Mn The Leap team has a fine balance of industry experience (edtech, fintech, study abroad) and technical skills (engineering, product, design)

About the Role 

We are looking for someone to join our dynamic team. If you're looking to gain hands-on experience in the world of digital marketing and are eager to learn about various online advertising platforms, this is the perfect opportunity to kickstart your career! Here, you will assist in managing campaigns, and analyzing performance while gaining exposure to the latest digital marketing trends and tools.


The charter for this role will include:

  • Assisting in the creation, management, and optimization of digital advertising campaigns on platforms like Google Ads and Facebook Ads.

  • Supporting the team with daily monitoring and reporting on campaign performance (e.g., keyword performance, creative effectiveness).

  • Assisting in the preparation of data analysis reports to track campaign success and identify areas for improvement.

  • Conducting basic keyword research and helping to refine targeting strategies for campaigns.

  • Helping the creative team with content creation, ad copywriting, and ensuring ads align with overall marketing strategies.

  • Assisting in A/B testing for ads and landing pages to improve campaign results.



Ideal Persona would:

  • Currently pursuing or recently completed a bachelor’s degree in Marketing, Business, Communications, or a related field.

  • Have a strong interest in digital marketing, with a willingness to learn and grow within the industry along with certifications and prior experience of 3-6 months, which is a plus.

  • Be familiar with platforms like Google Ads, Facebook Ads, and basic social media marketing.

  • Have a basic understanding of digital marketing concepts such as SEO, SEM, and paid media.

  • Be proficient in Microsoft Office tools, especially Excel (basic knowledge of Pivot Tables and VLOOKUP is a plus).

  • Possess excellent written and verbal communication skills.

  • Be a team player with strong attention to detail and the ability to work in a fast-paced environment.

 

Life @ Leap

Mutual Respect

We love people who are ‘relentlessly resourceful’. Find your way out. Focus on the possibilities instead of the problems.

Bias for action

We take calculated risks backed by data and information available and encourage fail fast to find the best solutions as soon as possible

Learn & get better

Continuous learning and improvement is the key. We don’t stop learning. We treat feedback as a gift and as an opportunity to get better.

Growth mindset

We operate with a growth mindset and not a mindset of fear or judgement. You are in control of your own ability to learn and improve. We love Resilience.